{"id":1649,"date":"2024-06-25T13:18:24","date_gmt":"2024-06-25T06:18:24","guid":{"rendered":"https:\/\/thereporter.asia\/eng\/?p=1649"},"modified":"2024-06-25T13:18:24","modified_gmt":"2024-06-25T06:18:24","slug":"white-horse-thai-battery-brand","status":"publish","type":"post","link":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/","title":{"rendered":"&#8220;White Horse&#8221; the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years"},"content":{"rendered":"<p data-sourcepos=\"1:1-1:285\">Thailand&#8217;s 5 billion baht battery market is set for a major shakeup as &#8220;White Horse&#8221; the sole remaining Thai battery brand, undergoes a significant rebranding after 60 years. The company aims to reclaim market share from Japanese brands that currently dominate over 90% of the market.<\/p>\n<p data-sourcepos=\"3:1-3:388\">White Horse is launching its first alkaline battery product line, &#8220;Realkaline,&#8221; focusing on quality, affordability, and eco-friendliness. This move targets younger consumers and aims to expand into Bangkok and surrounding areas, particularly in the high-growth alkaline battery market, projected to grow 5.03% annually and reach a global value of over 530 billion baht in the next decade.<\/p>\n<ul>\n<li data-sourcepos=\"3:1-3:388\">&#8211; <a href=\"https:\/\/thereporter.asia\/eng\/2024\/04\/the-road-to-affordable-electric-vehicles-in-thailand\/\">Electric Vehicles Get Within Reach: Battery Prices Plunge, Boosting Affordability<\/a><\/li>\n<li data-sourcepos=\"3:1-3:388\">&#8211; <a href=\"https:\/\/thereporter.asia\/eng\/2024\/02\/banpu-next-svolt\/\">Banpu NEXT Expands Cooperation with SVOLT, Enhancing Localization in Energy Storage, Battery Cells, and Recycling<\/a><\/li>\n<\/ul>\n<p data-sourcepos=\"5:1-5:402\">Nutthapol Wilaipattana, Managing Director of <a href=\"https:\/\/www.facebook.com\/whitehorsefiverams?mibextid=LQQJ4d\">Kosol Industry Co., Ltd.<\/a>, the manufacturer and distributor of &#8220;White Horse&#8221; batteries, revealed to TheReporterAsia that Thailand&#8217;s battery market has a growth rate of only 1-2% per year, with Japanese brands dominating. White Horse, the only Thai brand remaining, is known for its durability, value, and strong customer base in rural areas and major cities.<\/p>\n<figure id=\"attachment_1650\" aria-describedby=\"caption-attachment-1650\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1650\" src=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1.jpg\" alt=\"White Horse\" width=\"600\" height=\"400\" srcset=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1.jpg 600w, https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-1650\" class=\"wp-caption-text\">&#8220;White Horse&#8221; alkaline batteries are immersed in water. Show moisture protection<\/figcaption><\/figure>\n<p data-sourcepos=\"7:1-7:187\">With over 60 years of experience, White Horse is aggressively expanding its distribution channels both offline and online, partnering with over 200 retail stores and e-commerce platforms.<\/p>\n<p data-sourcepos=\"9:1-9:187\">Despite the long-standing dominance of Japanese brands, Nutthapol remains confident in White Horse&#8217;s potential, particularly its strengths in quality, affordability, and eco-friendliness.<\/p>\n<p data-sourcepos=\"11:1-11:215\">White Horse has a long history dating back to 1957, evolving its packaging and products over time. The company&#8217;s main production facility is located in China, a top-5 factory with international production standards.<\/p>\n<p data-sourcepos=\"11:1-11:215\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1652\" src=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-3.jpg\" alt=\"White Horse\" width=\"600\" height=\"400\" srcset=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-3.jpg 600w, https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-3-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p data-sourcepos=\"13:1-13:281\">Nutthapol acknowledges the challenges in the Thai battery market, including the dominance of foreign brands and limited consumer understanding of battery types. However, he believes White Horse can overcome these obstacles through product development and increased brand awareness.<\/p>\n<p data-sourcepos=\"15:1-15:145\">#WhiteHorse #Battery #Rebranding #ThaiProduct #TheReporterAsia #AlkalineBattery #QualityBatteryAffordablePrice #60YearsOfDevelopment #EcoFriendly<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thailand&#8217;s 5 billion baht battery market is set for a major shakeup as &#8220;White Horse&#8221; the sole remaining Thai battery brand, undergoes a significant rebranding after 60 years. The company aims to reclaim market share from Japanese brands that currently&#8230; <\/p>\n","protected":false},"author":1,"featured_media":1651,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[161],"tags":[1095,1528,1526,1524,1529,1527,965,1525,1523],"class_list":["post-1649","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-energy","tag-thereporterasia","tag-60yearsofdevelopment","tag-alkalinebattery","tag-battery","tag-ecofriendly","tag-qualitybatteryaffordableprice","tag-rebranding","tag-thaiproduct","tag-whitehorse"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&quot;White Horse&quot; the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years - TheReporterAsia\/eng<\/title>\n<meta name=\"description\" content=\"Thailand&#039;s 5 billion baht battery market is set for a major shakeup as &quot;White Horse,&quot; the sole remaining Thai battery brand\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&quot;White Horse&quot; the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years - TheReporterAsia\/eng\" \/>\n<meta property=\"og:description\" content=\"Thailand&#039;s 5 billion baht battery market is set for a major shakeup as &quot;White Horse,&quot; the sole remaining Thai battery brand\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"TheReporterAsia\/eng\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/thereporter.asia\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-25T06:18:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#\\\/schema\\\/person\\\/03d154c7d9f6d115e6e22e3773326417\"},\"headline\":\"&#8220;White Horse&#8221; the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years\",\"datePublished\":\"2024-06-25T06:18:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/\"},\"wordCount\":347,\"publisher\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg\",\"keywords\":[\"#TheReporterAsia\",\"60YearsOfDevelopment\",\"AlkalineBattery\",\"Battery\",\"EcoFriendly\",\"QualityBatteryAffordablePrice\",\"Rebranding\",\"ThaiProduct\",\"WhiteHorse\"],\"articleSection\":[\"ENERGY\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/\",\"url\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/\",\"name\":\"\\\"White Horse\\\" the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years - TheReporterAsia\\\/eng\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg\",\"datePublished\":\"2024-06-25T06:18:24+00:00\",\"description\":\"Thailand's 5 billion baht battery market is set for a major shakeup as \\\"White Horse,\\\" the sole remaining Thai battery brand\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/#primaryimage\",\"url\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg\",\"contentUrl\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg\",\"width\":600,\"height\":400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/2024\\\/06\\\/white-horse-thai-battery-brand\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"&#8220;White Horse&#8221; the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#website\",\"url\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/\",\"name\":\"TheReporterAsia\\\/eng\",\"description\":\"The all economy news in ASIA\",\"publisher\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#organization\",\"name\":\"TheReporterAsia\\\/eng\",\"url\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/THEREPORTER_logo_274x90.png\",\"contentUrl\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/THEREPORTER_logo_274x90.png\",\"width\":274,\"height\":90,\"caption\":\"TheReporterAsia\\\/eng\"},\"image\":{\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/thereporter.asia\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/#\\\/schema\\\/person\\\/03d154c7d9f6d115e6e22e3773326417\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9b0ea1804d31204d776481a8164090158b6ab3dfa8eb0bed6bd41fd7086598e0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9b0ea1804d31204d776481a8164090158b6ab3dfa8eb0bed6bd41fd7086598e0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9b0ea1804d31204d776481a8164090158b6ab3dfa8eb0bed6bd41fd7086598e0?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\\\/\\\/thereporter.asia\\\/eng\"],\"url\":\"https:\\\/\\\/thereporter.asia\\\/eng\\\/author\\\/vachirahut_hdzdx3nr\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\"White Horse\" the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years - TheReporterAsia\/eng","description":"Thailand's 5 billion baht battery market is set for a major shakeup as \"White Horse,\" the sole remaining Thai battery brand","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/","og_locale":"en_US","og_type":"article","og_title":"\"White Horse\" the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years - TheReporterAsia\/eng","og_description":"Thailand's 5 billion baht battery market is set for a major shakeup as \"White Horse,\" the sole remaining Thai battery brand","og_url":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/","og_site_name":"TheReporterAsia\/eng","article_publisher":"https:\/\/www.facebook.com\/thereporter.asia","article_published_time":"2024-06-25T06:18:24+00:00","og_image":[{"width":600,"height":400,"url":"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/#article","isPartOf":{"@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/"},"author":{"name":"admin","@id":"https:\/\/thereporter.asia\/eng\/#\/schema\/person\/03d154c7d9f6d115e6e22e3773326417"},"headline":"&#8220;White Horse&#8221; the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years","datePublished":"2024-06-25T06:18:24+00:00","mainEntityOfPage":{"@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/"},"wordCount":347,"publisher":{"@id":"https:\/\/thereporter.asia\/eng\/#organization"},"image":{"@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg","keywords":["#TheReporterAsia","60YearsOfDevelopment","AlkalineBattery","Battery","EcoFriendly","QualityBatteryAffordablePrice","Rebranding","ThaiProduct","WhiteHorse"],"articleSection":["ENERGY"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/","url":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/","name":"\"White Horse\" the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years - TheReporterAsia\/eng","isPartOf":{"@id":"https:\/\/thereporter.asia\/eng\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/#primaryimage"},"image":{"@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg","datePublished":"2024-06-25T06:18:24+00:00","description":"Thailand's 5 billion baht battery market is set for a major shakeup as \"White Horse,\" the sole remaining Thai battery brand","breadcrumb":{"@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/#primaryimage","url":"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg","contentUrl":"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2024\/06\/white-horse-thai-battery-brand-TheReporterAsia-1-2.jpg","width":600,"height":400},{"@type":"BreadcrumbList","@id":"https:\/\/thereporter.asia\/eng\/2024\/06\/white-horse-thai-battery-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thereporter.asia\/eng\/"},{"@type":"ListItem","position":2,"name":"&#8220;White Horse&#8221; the Thai Battery Brand, Challenges Market Leaders with Major Rebranding After 60 Years"}]},{"@type":"WebSite","@id":"https:\/\/thereporter.asia\/eng\/#website","url":"https:\/\/thereporter.asia\/eng\/","name":"TheReporterAsia\/eng","description":"The all economy news in ASIA","publisher":{"@id":"https:\/\/thereporter.asia\/eng\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thereporter.asia\/eng\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/thereporter.asia\/eng\/#organization","name":"TheReporterAsia\/eng","url":"https:\/\/thereporter.asia\/eng\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thereporter.asia\/eng\/#\/schema\/logo\/image\/","url":"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2023\/10\/THEREPORTER_logo_274x90.png","contentUrl":"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2023\/10\/THEREPORTER_logo_274x90.png","width":274,"height":90,"caption":"TheReporterAsia\/eng"},"image":{"@id":"https:\/\/thereporter.asia\/eng\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/thereporter.asia"]},{"@type":"Person","@id":"https:\/\/thereporter.asia\/eng\/#\/schema\/person\/03d154c7d9f6d115e6e22e3773326417","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/9b0ea1804d31204d776481a8164090158b6ab3dfa8eb0bed6bd41fd7086598e0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9b0ea1804d31204d776481a8164090158b6ab3dfa8eb0bed6bd41fd7086598e0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9b0ea1804d31204d776481a8164090158b6ab3dfa8eb0bed6bd41fd7086598e0?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/thereporter.asia\/eng"],"url":"https:\/\/thereporter.asia\/eng\/author\/vachirahut_hdzdx3nr\/"}]}},"_links":{"self":[{"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/posts\/1649","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/comments?post=1649"}],"version-history":[{"count":0,"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/posts\/1649\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/media\/1651"}],"wp:attachment":[{"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/media?parent=1649"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/categories?post=1649"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thereporter.asia\/eng\/wp-json\/wp\/v2\/tags?post=1649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}