{"id":4799,"date":"2026-08-03T10:22:44","date_gmt":"2026-08-03T03:22:44","guid":{"rendered":"https:\/\/thereporter.asia\/eng\/?p=4799"},"modified":"2026-08-03T10:22:44","modified_gmt":"2026-08-03T03:22:44","slug":"brands-mothers-day-campaign-deep-talk-cards","status":"publish","type":"post","link":"https:\/\/thereporter.asia\/eng\/2026\/08\/brands-mothers-day-campaign-deep-talk-cards\/","title":{"rendered":"BRAND\u2019S Launches Mother\u2019s Day Campaign with Deep Talk Cards"},"content":{"rendered":"<p id=\"p-rc_72590c42f925faca-38\" data-path-to-node=\"1\"><span data-path-to-node=\"1,1\"><span class=\"citation-106\">BRAND\u2019S Gift Sets and Hampers, under Suntory Beverage &amp; Food (Thailand) Co., Ltd., has launched the continuation of its \u201cExpress Your Love with BRAND\u2019S: Tell My Strongest Mom I Love Her\u201d Mother\u2019s Day campaign<\/span><\/span><span data-path-to-node=\"1,3\">. <\/span><span data-path-to-node=\"1,5\"><span class=\"citation-105\">Grounded in an emotional connection marketing strategy, the brand is introducing a special-edition BRAND\u2019S Bird\u2019s Nest gift set, the newly designed &#8220;Dear Mom &amp; Me&#8221; deep talk card set, and promotional discounts of up to 25%<\/span><\/span><span data-path-to-node=\"1,7\">.<\/span><\/p>\n<p id=\"p-rc_72590c42f925faca-39\" data-path-to-node=\"2\"><span data-path-to-node=\"2,1\"><span class=\"citation-104\">An online survey of 415 respondents in 2025 by Toluna Panel revealed that bird\u2019s nest ranks as the top-of-mind Mother\u2019s Day gift at 73%, followed by hampers and gift sets at 69%, essence of chicken at 66%, jasmine garlands at 66%, and dietary supplements at 51%<\/span><\/span><span data-path-to-node=\"2,3\">. <\/span><span data-path-to-node=\"2,5\"><span class=\"citation-103\">Napis Sasivimolkul, Marketing Director for BRAND\u2019S Bird\u2019s Nest and BRAND\u2019S Gifting, Suntory Beverage &amp; Food (Thailand) Co., Ltd., noted that while gifts convey care, heartfelt thoughts between mothers and children are often left unsaid<\/span><\/span><span data-path-to-node=\"2,7\">. <\/span><span data-path-to-node=\"2,9\"><span class=\"citation-102\">Guided by the \u2018Seikatsusha\u2019 philosophy, BRAND\u2019S aims to serve as a bridge to deepen family connections<\/span><\/span><span data-path-to-node=\"2,11\">.<\/span><\/p>\n<h2 data-path-to-node=\"4\">Interactive &#8220;Dear Mom &amp; Me&#8221; Card Set to Strengthen Family Bonds<\/h2>\n<p id=\"p-rc_72590c42f925faca-40\" data-path-to-node=\"5\"><span data-path-to-node=\"5,1\"><span class=\"citation-101\">The &#8220;Dear Mom &amp; Me&#8221; deep talk card set is introduced for the first time to guide mothers and children toward open conversation across three core themes<\/span><\/span><span data-path-to-node=\"5,3\">:<\/span><\/p>\n<ul data-path-to-node=\"6\">\n<li>\n<p id=\"p-rc_72590c42f925faca-41\" data-path-to-node=\"6,0,1\"><span data-path-to-node=\"6,0,1,0\"><b data-path-to-node=\"6,0,1,0\" data-index-in-node=\"0\"><span class=\"citation-100\">To Remember:<\/span><\/b><span class=\"citation-100\"> Invites reflection on shared memories, past journeys, and unsaid thoughts<\/span><\/span><span data-path-to-node=\"6,0,1,2\">.<\/span><\/p>\n<\/li>\n<li>\n<p id=\"p-rc_72590c42f925faca-42\" data-path-to-node=\"6,1,1\"><span data-path-to-node=\"6,1,1,0\"><b data-path-to-node=\"6,1,1,0\" data-index-in-node=\"0\"><span class=\"citation-99\">To Grow Together:<\/span><\/b><span class=\"citation-99\"> Offers perspectives on personal evolution over time<\/span><\/span><span data-path-to-node=\"6,1,1,2\">.<\/span><\/p>\n<\/li>\n<li>\n<p id=\"p-rc_72590c42f925faca-43\" data-path-to-node=\"6,2,1\"><span data-path-to-node=\"6,2,1,0\"><b data-path-to-node=\"6,2,1,0\" data-index-in-node=\"0\"><span class=\"citation-98\">To Love Forever:<\/span><\/b><span class=\"citation-98\"> Focuses on expressing pride, hope, and meaningful values to pass down<\/span><\/span><span data-path-to-node=\"6,2,1,2\">.<\/span><\/p>\n<\/li>\n<\/ul>\n<p id=\"p-rc_72590c42f925faca-44\" data-path-to-node=\"7\"><span data-path-to-node=\"7,1\"><span class=\"citation-97\">The card set is used in three simple steps: selecting a theme, drawing a question card, and taking turns asking and answering<\/span><\/span><span data-path-to-node=\"7,3\">. <\/span><span data-path-to-node=\"7,5\"><span class=\"citation-96\">Presenter Aff Taksaorn Paksukcharern shared her experience using the cards with her daughter, Nong Peamai, stating that the activity created a warm moment and fostered deeper mutual understanding<\/span><\/span><span data-path-to-node=\"7,7\">.<\/span><\/p>\n<figure id=\"attachment_4802\" aria-describedby=\"caption-attachment-4802\" style=\"width: 750px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4802\" src=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/\u0e43\u0e2b\u0e49\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e41\u0e17\u0e19\u0e43\u0e08\u0e1a\u0e2d\u0e01\u0e23\u0e31\u0e01\u0e41\u0e21\u0e48\u0e04\u0e19\u0e40\u0e01\u0e48\u0e07\u0e02\u0e2d\u0e07\u0e25\u0e39\u0e01-7.webp\" alt=\"BRAND\u2019S Launches Mother\u2019s Day Campaign with Deep Talk Cards\" width=\"750\" height=\"421\" srcset=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/\u0e43\u0e2b\u0e49\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e41\u0e17\u0e19\u0e43\u0e08\u0e1a\u0e2d\u0e01\u0e23\u0e31\u0e01\u0e41\u0e21\u0e48\u0e04\u0e19\u0e40\u0e01\u0e48\u0e07\u0e02\u0e2d\u0e07\u0e25\u0e39\u0e01-7.webp 750w, https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/\u0e43\u0e2b\u0e49\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e41\u0e17\u0e19\u0e43\u0e08\u0e1a\u0e2d\u0e01\u0e23\u0e31\u0e01\u0e41\u0e21\u0e48\u0e04\u0e19\u0e40\u0e01\u0e48\u0e07\u0e02\u0e2d\u0e07\u0e25\u0e39\u0e01-7-300x168.webp 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><figcaption id=\"caption-attachment-4802\" class=\"wp-caption-text\">BRAND\u2019S Launches Mother\u2019s Day Campaign with Deep Talk Cards<\/figcaption><\/figure>\n<h2 data-path-to-node=\"9\">Special-Edition Gift Sets and Promotional Details<\/h2>\n<p id=\"p-rc_72590c42f925faca-45\" data-path-to-node=\"10\"><span data-path-to-node=\"10,1\"><span class=\"citation-95\">The campaign introduces several seasonal product options featuring functional health benefits<\/span><\/span><span data-path-to-node=\"10,3\">. <\/span><span data-path-to-node=\"10,5\"><span class=\"citation-94\">BRAND\u2019S Bird\u2019s Nest contains N-Acetylneuraminic acid (NANA) and zinc, contributing to normal immune system function and protecting cells from oxidative stress<\/span><\/span><span data-path-to-node=\"10,7\">. <\/span><span data-path-to-node=\"10,9\"><span class=\"citation-93\">BRAND\u2019S Essence of Chicken contains carnosine and Vitamin B12, supporting brain and nervous system function<\/span><\/span><span data-path-to-node=\"10,11\">.<\/span><\/p>\n<table data-path-to-node=\"11\">\n<thead>\n<tr>\n<td><strong>Product \/ Packaging Type<\/strong><\/td>\n<td><strong>Key Features &amp; Design<\/strong><\/td>\n<td><strong>Available Channels<\/strong><\/td>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span data-path-to-node=\"11,1,0,0\"><b data-path-to-node=\"11,1,0,0\" data-index-in-node=\"0\">Garland-Design Bird&#8217;s Nest Set<\/b><\/span><\/td>\n<td>\n<p id=\"p-rc_72590c42f925faca-46\" data-path-to-node=\"11,1,1,0\"><span data-path-to-node=\"11,1,1,0,1\"><span class=\"citation-92\">Garland-inspired design symbolizing gratitude, including space for a personal note<\/span><\/span><span data-path-to-node=\"11,1,1,0,3\">.<\/span><\/p>\n<\/td>\n<td>\n<p id=\"p-rc_72590c42f925faca-47\" data-path-to-node=\"11,1,2,0\"><span data-path-to-node=\"11,1,2,0,1\"><span class=\"citation-91\">Online: Website, LINE OA, Shopee, Lazada, TikTok Shop<\/span><\/span><span data-path-to-node=\"11,1,2,0,3\">.<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td><span data-path-to-node=\"11,2,0,0\"><b data-path-to-node=\"11,2,0,0\" data-index-in-node=\"0\">Heart-Shaped Bird&#8217;s Nest Box<\/b><\/span><\/td>\n<td>\n<p id=\"p-rc_72590c42f925faca-48\" data-path-to-node=\"11,2,1,0\"><span data-path-to-node=\"11,2,1,0,1\"><span class=\"citation-90\">Red and gold tones featuring mother-child and bird family illustrations<\/span><\/span><span data-path-to-node=\"11,2,1,0,3\">.<\/span><\/p>\n<\/td>\n<td>\n<p id=\"p-rc_72590c42f925faca-49\" data-path-to-node=\"11,2,2,0\"><span data-path-to-node=\"11,2,2,0,1\"><span class=\"citation-89\">Exclusive to 7-Eleven and 7Delivery<\/span><\/span><span data-path-to-node=\"11,2,2,0,3\">.<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td><span data-path-to-node=\"11,3,0,0\"><b data-path-to-node=\"11,3,0,0\" data-index-in-node=\"0\">Mother&#8217;s Day Hamper<\/b><\/span><\/td>\n<td>\n<p id=\"p-rc_72590c42f925faca-50\" data-path-to-node=\"11,3,1,0\"><span data-path-to-node=\"11,3,1,0,1\"><span class=\"citation-88\">Reusable hamper bag designed for practical post-holiday use<\/span><\/span><span data-path-to-node=\"11,3,1,0,3\">.<\/span><\/p>\n<\/td>\n<td>\n<p id=\"p-rc_72590c42f925faca-51\" data-path-to-node=\"11,3,2,0\"><span data-path-to-node=\"11,3,2,0,1\"><span class=\"citation-87\">Lotus\u2019s, Big C, Tops, The Mall, and general trade stores<\/span><\/span><span data-path-to-node=\"11,3,2,0,3\">.<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p id=\"p-rc_72590c42f925faca-52\" data-path-to-node=\"12\"><span data-path-to-node=\"12,1\"><span class=\"citation-86\">Consumers purchasing participating products at designated department stores between August 7 and 14, 2026, will receive a complimentary &#8220;Dear Mom &amp; Me&#8221; card set, available in limited quantities<\/span><\/span><span data-path-to-node=\"12,3\">. <\/span><span data-path-to-node=\"12,5\"><span class=\"citation-85\">Promotional discounts of up to 25% run from July 20 to August 19, 2026<\/span><\/span><span data-path-to-node=\"12,7\">. <\/span><span data-path-to-node=\"12,9\"><span class=\"citation-84\">Additionally, purchases of any BRAND\u2019S products totaling THB 1,399 between July 22 and August 28, 2026, include a complimentary Mother &amp; Child bowl set worth THB 379 at participating stores<\/span><\/span><span data-path-to-node=\"12,11\">. <\/span><span data-path-to-node=\"12,13\"><span class=\"citation-83\">To drive awareness, BRAND&#8217;S is running an integrated campaign featuring a commercial film, media across TV and digital channels, and an interactive contest on the BRAND\u2019S World Thailand Facebook page running through August 12, 2026<\/span><\/span><span data-path-to-node=\"12,15\">.<\/span><\/p>\n<p id=\"p-rc_72590c42f925faca-53\" data-path-to-node=\"13\"><span data-path-to-node=\"13,1\"><span class=\"citation-82\">#GiveBRANDSFromTheHeart #MothersDayGifts #MothersDay #ExpressYourLoveWithBRANDS #OnlineGifts #MothersDay2026 #Gifts #GiftHampers #BRANDSGiftHampers #BRANDSBirdsNest <\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BRAND\u2019S Gift Sets and Hampers, under Suntory Beverage &amp; Food (Thailand) Co., Ltd., has launched the continuation of its \u201cExpress Your Love with BRAND\u2019S: Tell My Strongest Mom I Love Her\u201d Mother\u2019s Day campaign. Grounded in an emotional connection marketing&#8230; <\/p>\n","protected":false},"author":1,"featured_media":4801,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[2273,5734,5735,5733],"class_list":["post-4799","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consumer","tag-brands","tag-deep-talk-cards","tag-gift-sets","tag-mothers-day"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BRAND\u2019S Launches Mother\u2019s Day Campaign with Deep Talk Cards<\/title>\n<meta name=\"description\" content=\"BRAND\u2019S introduces &#039;Dear Mom &amp; Me&#039; deep talk cards and gift sets for Mother\u2019s Day. Express your love with up to 25% discounts. Learn more!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thereporter.asia\/eng\/2026\/08\/brands-mothers-day-campaign-deep-talk-cards\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BRAND\u2019S Mother\u2019s Day: Deep Talk Cards &amp; Gifts\" \/>\n<meta property=\"og:description\" content=\"This Mother\u2019s Day, BRAND\u2019S brings you &#039;Dear Mom &amp; Me&#039; deep talk cards and special gift sets. 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