{"id":5151,"date":"2026-08-26T16:56:02","date_gmt":"2026-08-26T09:56:02","guid":{"rendered":"https:\/\/thereporter.asia\/eng\/?p=5151"},"modified":"2026-08-26T16:57:42","modified_gmt":"2026-08-26T09:57:42","slug":"trip-com-always-there-campaign-thailand","status":"publish","type":"post","link":"https:\/\/thereporter.asia\/eng\/2026\/08\/trip-com-always-there-campaign-thailand\/","title":{"rendered":"Trip.com Launches &#8216;Always There&#8217; Campaign in Thailand"},"content":{"rendered":"<p id=\"p-rc_c2fae117d765aca4-187\" data-path-to-node=\"1\"><span data-path-to-node=\"1,0\">Trip.com officially launched its <b data-path-to-node=\"1,0\" data-index-in-node=\"33\">&#8220;Always There&#8221;<\/b> campaign on <b data-path-to-node=\"1,0\" data-index-in-node=\"60\">26 August 2026<\/b> at <b data-path-to-node=\"1,0\" data-index-in-node=\"78\">Parkside Hall, Central Park Bangkok<\/b>, aiming to reinforce its position as a dedicated travel companion rather than merely an online booking platform<\/span><span data-path-to-node=\"1,2\">. The initiative highlights the company&#8217;s commitment to customer-first service across every stage of a traveler&#8217;s journey<\/span><span data-path-to-node=\"1,4\">.<\/span><\/p>\n<h2 data-path-to-node=\"2\">Customer-First Service Strategy and Brand Commitment<\/h2>\n<p id=\"p-rc_c2fae117d765aca4-188\" data-path-to-node=\"3\"><span data-path-to-node=\"3,0\">The campaign centers on the principle that dependable support during critical travel moments defines a trusted companion<\/span><span data-path-to-node=\"3,2\">. To support this positioning, Trip.com emphasized its ongoing operational investments in 24\/7 customer service, noting that its <b data-path-to-node=\"3,2\" data-index-in-node=\"129\">Net Promoter Score (NPS)<\/b> and <b data-path-to-node=\"3,2\" data-index-in-node=\"158\">Customer Satisfaction (CSAT)<\/b> ratings currently exceed <b data-path-to-node=\"3,2\" data-index-in-node=\"212\">90%<\/b> in Thailand<\/span><span data-path-to-node=\"3,4\">.<\/span><\/p>\n<p id=\"p-rc_c2fae117d765aca4-189\" data-path-to-node=\"4\"><span data-path-to-node=\"4,0\">Schubert Lou, Chief Executive Officer of Trip.com, highlighted the balance between digital tools and human assistance during the launch<\/span><span data-path-to-node=\"4,2\">. &#8220;At Trip.com, we&#8217;ve always believed that travel is never just about the destination. Technology is at the heart of everything we build. It is what makes booking fast, simple and reliable. But in an industry where anyone can sell a flight or a hotel room, technology alone is not enough,&#8221; Lou stated<\/span><span data-path-to-node=\"4,4\">. &#8220;Great technology brings you to the booking page; it is our people and our service that stay with you long after, especially in the moments that matter most. That&#8217;s the promise of &#8216;Always There&#8217;, every journey is meaningful, and Trip.com will always be there, because being there matters.&#8221;<\/span><\/p>\n<figure id=\"attachment_5156\" aria-describedby=\"caption-attachment-5156\" style=\"width: 750px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5156\" src=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/Trip.com-\u0e40\u0e1b\u0e34\u0e14\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d-Always-There_04.webp\" alt=\"Trip.com Launches 'Always There' Campaign in Thailand\" width=\"750\" height=\"500\" srcset=\"https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/Trip.com-\u0e40\u0e1b\u0e34\u0e14\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d-Always-There_04.webp 750w, https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/Trip.com-\u0e40\u0e1b\u0e34\u0e14\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d-Always-There_04-300x200.webp 300w, https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/Trip.com-\u0e40\u0e1b\u0e34\u0e14\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d-Always-There_04-660x440.webp 660w, https:\/\/thereporter.asia\/eng\/wp-content\/uploads\/2026\/08\/Trip.com-\u0e40\u0e1b\u0e34\u0e14\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d-Always-There_04-600x400.webp 600w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><figcaption id=\"caption-attachment-5156\" class=\"wp-caption-text\">Trip.com Launches &#8216;Always There&#8217; Campaign in Thailand<\/figcaption><\/figure>\n<h2 data-path-to-node=\"5\">Industry Panels on Sustainability and Family Travel<\/h2>\n<p id=\"p-rc_c2fae117d765aca4-190\" data-path-to-node=\"6\"><span data-path-to-node=\"6,0\">The launch event featured panel discussions addressing specific operational areas within modern tourism<\/span><span data-path-to-node=\"6,2\">. The first session, titled &#8220;Journeys That Give Back: Making Sustainable Travel the Easy Choice,&#8221; brought together <b data-path-to-node=\"6,2\" data-index-in-node=\"115\">Pitchapat Titipunya<\/b>, Chief Operating Officer of ASAP (Synergetic Auto Performance PCL), and <b data-path-to-node=\"6,2\" data-index-in-node=\"207\">Wuthisak Pichayagan<\/b>, General Manager of Centara Grand at Central Plaza Ladprao, to examine practical methods for integrating sustainability into mainstream travel<\/span><span data-path-to-node=\"6,4\">.<\/span><\/p>\n<p id=\"p-rc_c2fae117d765aca4-191\" data-path-to-node=\"7\"><span data-path-to-node=\"7,0\">A second discussion, &#8220;Together, Always: Making Family Travel Effortless,&#8221; featured <b data-path-to-node=\"7,0\" data-index-in-node=\"83\">Mesini Keawratri<\/b>, Vice President of Marketing &amp; Branding at LH Mall &amp; Hotel Co., Ltd (Grande Centre Point Voyage), alongside <b data-path-to-node=\"7,0\" data-index-in-node=\"208\">Karnnicha Boonratanapitak<\/b>, Associate Campaign Marketing Manager at Trip.com<\/span><span data-path-to-node=\"7,2\">. The session focused on resource planning and partner coordination required to streamline logistics for family travelers<\/span><span data-path-to-node=\"7,4\">.<\/span><\/p>\n<h2 data-path-to-node=\"8\">Campaign Activities and Platform Reach<\/h2>\n<p id=\"p-rc_c2fae117d765aca4-192\" data-path-to-node=\"9\"><span data-path-to-node=\"9,0\">The launch program included the premiere of the official &#8220;Always There&#8221; campaign film, interactive installations such as a Memories Wall, an on-site personalization workshop, and a Trip.Pal session acknowledging regional content creators<\/span><span data-path-to-node=\"9,2\">. The event was organized in collaboration with partner brands including <b data-path-to-node=\"9,2\" data-index-in-node=\"73\">Bangkok Airways<\/b>, <b data-path-to-node=\"9,2\" data-index-in-node=\"90\">Central Park<\/b>, <b data-path-to-node=\"9,2\" data-index-in-node=\"104\">Centara Hotels &amp; Resorts<\/b>, <b data-path-to-node=\"9,2\" data-index-in-node=\"130\">ASAP<\/b>, <b data-path-to-node=\"9,2\" data-index-in-node=\"136\">Grande Centre Point Voyage<\/b>, and <b data-path-to-node=\"9,2\" data-index-in-node=\"168\">Blu Monkeys Hotels<\/b><\/span><span data-path-to-node=\"9,4\">.<\/span><\/p>\n<p id=\"p-rc_c2fae117d765aca4-193\" data-path-to-node=\"10\"><span data-path-to-node=\"10,0\">Trip.com provides travel services in <b data-path-to-node=\"10,0\" data-index-in-node=\"37\">27 languages<\/b> across <b data-path-to-node=\"10,0\" data-index-in-node=\"57\">48 countries and regions<\/b>, supporting <b data-path-to-node=\"10,0\" data-index-in-node=\"94\">44 local currencies<\/b><\/span><span data-path-to-node=\"10,2\">. The platform&#8217;s global network connects users to over <b data-path-to-node=\"10,2\" data-index-in-node=\"55\">1.7 million hotels<\/b> and flights from more than <b data-path-to-node=\"10,2\" data-index-in-node=\"101\">680 airlines<\/b> operating across <b data-path-to-node=\"10,2\" data-index-in-node=\"131\">3,500 airports<\/b> in <b data-path-to-node=\"10,2\" data-index-in-node=\"149\">220 countries and regions<\/b><\/span><span data-path-to-node=\"10,4\">. The full campaign film is available via Trip.com Thailand<\/span><span data-path-to-node=\"10,6\">.<\/span><\/p>\n<p data-path-to-node=\"13\">#TripCom #AlwaysThere #TravelTech #TourismThailand #BusinessNews<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trip.com officially launched its &#8220;Always There&#8221; campaign on 26 August 2026 at Parkside Hall, Central Park Bangkok, aiming to reinforce its position as a dedicated travel companion rather than merely an online booking platform. The initiative highlights the company&#8217;s commitment&#8230; <\/p>\n","protected":false},"author":1,"featured_media":5155,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1133],"tags":[1565,37,5877,5876],"class_list":["post-5151","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel","tag-customer-service","tag-thailand","tag-travel-campaign","tag-trip-com"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trip.com Launches &#039;Always There&#039; Campaign in Thailand<\/title>\n<meta name=\"description\" content=\"Trip.com launches &#039;Always There&#039; campaign in Thailand, reinforcing customer-first service with 24\/7 support and high satisfaction ratings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thereporter.asia\/eng\/2026\/08\/trip-com-always-there-campaign-thailand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trip.com&#039;s &#039;Always There&#039; 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