A landmark collaboration between KFC Thailand and the beloved character Butterbear has delivered a masterclass in modern marketing, leveraging a viral social media meme to drive a staggering 49% sales… Read more
Haier’s strategic launch of its “Space Fit Series” signals an aggressive push into Thailand’s high-end appliance sector, leveraging cutting-edge design and smart technology to challenge for market leadership amidst economic… Read more
The Thailand Board of Investment (BOI) has greenlit new investment projects valued at a substantial 26.9 billion baht (approximately US$830 million), signaling robust investor confidence and providing a significant boost… Read more
Haier, a global titan in home appliances, has launched a major offensive into Thailand’s lucrative commercial air conditioning market with the inauguration of the ‘Haier Thailand Training Centre‘. This pioneering… Read more
In a landmark move poised to reshape Thailand’s digital content landscape, telecommunications giant Advanced Info Service Public Company Limited (AIS) has officially partnered with the National Football League (NFL) to… Read more
AIS has announced a robust financial performance for the second quarter of 2025, underscoring its successful transformation into a leading Cognitive Tech-Co. The company reported a substantial net profit of… Read more
For ambitious Thai startups gazing at the global stage, the twin challenges of securing significant capital and penetrating international markets can seem insurmountable. In a decisive strategic move, Hong Kong… Read more
In a landmark policy shift, Thailand is set to introduce Qualified Refundable Tax Credits (QRTC) and bolster support for deep-tech startups, a strategic overhaul designed to maintain its competitive edge… Read more
Lung cancer has evolved beyond a public health emergency to become a ticking economic time bomb for Thailand, imposing a colossal strain on the nation’s financial systems. Statistics reveal a… Read more
National Telecom PLC (NT), in a landmark move, has signed a historic Memorandum of Understanding (MOU) with P.S. Solutions & Consulting and Red Tech Corporation. The 7-year strategic partnership aims… Read more