Nike has officially launched the Nike Pegasus Plus 2 in Bangkok, Thailand, introducing a high-propulsion daily running shoe engineered with an exposed Air Zoom unit and a full-length ZoomX foam… Read more
Nike is introducing its latest running innovations to Thailand as the country gears up for the upcoming race season, gathering athletes, coaches, and community leaders ahead of the Amazing Thailand… Read more
Strategic Expansion Drives AIS Beyond Traditional Telecom Services into European Football. Thailand’s leading telecom operator, AIS, has officially inked an exclusive four-year deal with UC3 to broadcast premium European football. Advanced… Read more
Advanced Info Service Public Company Limited (AIS) moves beyond telecommunications to transform the Thai sports industry into a sustainable economic engine through world-class human capital development. The landscape of the… Read more
Supersports, the retail powerhouse under the umbrella of Central Retail (CRC), has officially signaled a bold new era for the Thai sports industry. Announcing its 2026 strategic roadmap titled “Move… Read more
The Thai telecommunications landscape is witnessing a seismic shift as Advanced Info Service Public Company Limited (AIS) maneuvers to solidify its status as the undisputed leader in sports entertainment. By… Read more
The Thai sport retail market is heating up as HOKA, the global performance footwear brand, executes an aggressive year-end strategy. In a powerful syndicate with Rev Edition and the retail… Read more
Thailand is executing a sophisticated economic maneuver that transforms a sporting event into a multi-layered national asset. As global ticket sales for the PT Grand Prix of Thailand 2026 launch… Read more
In a landmark move poised to significantly reshape Thailand’s competitive streaming landscape, AIS PLAY has announced a strategic partnership with the National Basketball Association (NBA), securing the rights to broadcast… Read more
In a landmark move for sports broadcasting in Southeast Asia, the National Basketball Association (NBA) and Thailand’s leading digital service provider, Advanced Info Service (AIS), have unveiled a multiyear collaboration.… Read more

