NBA

NBA and AIS Announce Major Multiyear Streaming Deal for Thailand

In a landmark move for sports broadcasting in Southeast Asia, the National Basketball Association (NBA) and Thailand’s leading digital service provider, Advanced Info Service (AIS), have unveiled a multiyear collaboration.… Read more
Netflix

Netflix Bets $200 Million on Thai Content, Igniting Soft Power

A landmark report reveals Netflix’s staggering $200 million investment in Thailand from 2021-2024 , creating over 13,500 jobs and positioning the nation as a global creative powerhouse. This strategic infusion… Read more
Character Fest Thailand

Inaugural Character Fest Thailand Launches to Boost Soft Power

The landmark event, spearheaded by Vithita Group, aims to unify Thailand’s character industry, creating a powerful platform for economic growth, brand collaboration, and global recognition in the burgeoning creative economy.… Read more
Butterbear

KFC Thailand’s Butterbear Collab Sparks Viral Frenzy

A landmark collaboration between KFC Thailand and the beloved character Butterbear has delivered a masterclass in modern marketing, leveraging a viral social media meme to drive a staggering 49% sales… Read more
Haier

Haier Targets Thai Premium Market with New Space Fit Refrigerators

Haier’s strategic launch of its “Space Fit Series” signals an aggressive push into Thailand’s high-end appliance sector, leveraging cutting-edge design and smart technology to challenge for market leadership amidst economic… Read more
Haier

Haier Targets HVAC Market Dominance with New Thai Hub

Haier, a global titan in home appliances, has launched a major offensive into Thailand’s lucrative commercial air conditioning market with the inauguration of the ‘Haier Thailand Training Centre‘. This pioneering… Read more
NFL

AIS Secures NFL Rights, Betting Big on Digital Content

In a landmark move poised to reshape Thailand’s digital content landscape, telecommunications giant Advanced Info Service Public Company Limited (AIS) has officially partnered with the National Football League (NFL) to… Read more
AIS 3BB FIBRE3

AIS 3BB FIBRE3 Unveils H2 2025 Strategy to Deepen Market Dominance

AIS 3BB FIBRE3, The telecommunications giant is launching a multi-pronged strategy focused on exclusive content, next-generation technology, and new enterprise solutions to capture further market share and drive Thailand’s digital… Read more
TrueID TV Gen3

True Redefines Home Entertainment with AI-Powered Smart Living Hub

In a strategic move to dominate the digital home landscape, True Corporation has launched its next-generation TrueID TV Gen3. Officially released in early 2025, the device transcends the traditional confines… Read more
True

True Powers Ubon Candle Festival with Enhanced 5G Network

True Corporation is significantly boosting its 5G network infrastructure for the Ubon Ratchathani Buddhist Lent Candle Festival, a major cultural event in Northeastern Thailand. This strategic move aims to support… Read more