AssetWise Celebrates 20 Years of “Growing Success, Growing Happiness” with 10 New Projects Worth 22 Billion Baht
Bangkok – Leading real estate developer AssetWise has launched its 2025 strategy under the vision of “Growing Success, Growing Happiness”. This marks the company’s 20th anniversary and focuses on sustainable growth. The plan includes 10 new projects worth 22 billion baht, expanding the business portfolio to connect with the lifestyles of all generations. To emphasize the “We Build Happiness” concept, AssetWise has also introduced “Tor-Bright” as brand presenters.
Mr. Kromchet Vipanpong, CEO of AssetWise Public Company Limited (ASW), revealed that on the occasion of its 20th anniversary, AssetWise is committed to sustainable and stable growth under the “Growing Success, Growing Happiness” business plan. This strategy aims to bring happiness to consumers through quality housing projects. The company will build on its success from 2024, when it achieved sales of 19.33 billion baht, exceeding targets and growing by 17% year-over-year.
Despite the challenging global economic outlook for 2025, there are positive factors such as the downward trend in interest rates and the growth of the health and wellness industry. AssetWise will move forward with its business strategy, focusing on sustainable and stable growth.
In 2025, AssetWise plans to fully develop housing projects in potential locations across Bangkok, the surrounding areas, and Phuket, covering a wide range of segments. The company plans to launch 10 new projects with a total value of 22 billion baht. This includes 8 condominium projects worth 20.5 billion baht and 2 horizontal projects worth 1.5 billion baht.
AssetWise has set a revenue target of 10.5 billion baht for 2025, a 20% growth from 2024. This will be supported by seven newly completed projects ready for ownership transfer, with a total value of 14.05 billion baht. The company also has a backlog of over 25.2 billion baht as of the end of 2024, which will be gradually recognized as revenue through 2027.
The 10 projects to be launched in 2025, with a total value of 22 billion baht, include eight condominium projects under the KAVE, ATMOZ, and MODIZ brands, located in prime areas like Salaya, Ladprao, and Sukhumvit. There are also two luxury villa projects under the THE TITLE brand in Nai Yang and Cherng Talay, Phuket.
AssetWise is expanding into new business opportunities to increase recurring revenue. The focus is on investing in high-potential businesses connected to the lifestyles of all generations, such as the health and wellness, entertainment, community mall, and retail sectors.
The company has set a sales target of 19.5 billion baht and a revenue target of 10.5 billion baht for 2025, a 20% growth from 2024.
In addition to business operations, AssetWise is committed to creating sustainable happiness for society, customers, and stakeholders in every aspect, especially concerning the environment and society.
To reinforce the “We Build Happiness” concept, AssetWise has introduced Tor-Saksit Vejsupaporn and Bright-Pichayatan Chanput as brand presenters. They will represent the brand’s identity and convey happiness through the development of quality housing projects.
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